Clueless Style Analysis: The Psychology & Sociology of Fashion Within Social Identity
In this video, I will be doing a fashion in film analysis on the film Clueless of 1995 that is loosely adapted from Jane Austen’s novel of 1815 titled Emma. The film is centered around a girl named Cher and her social group. The film has become highly recognized and loved for it’s nineties style that has been considered to be timeless and often referenced even now as it is considered to be one of the best teen films of all time through it’s humor, relatability, overall visuals, and fashion.
I’ll be breaking down the context of fashion in this decade with the impact of this film’s fashion along with the concepts of social groups, identity formation, consumer behaviors, and theories of psychology or sociology in relation to the storylines of the film.
SUBSCRIBE: https://www.youtube.com/c/CleverAndChic/
TWITTER: https://twitter.com/cleverchic
INSTAGRAM: https://instagram.com/thecleverandchic/
PINTEREST: https://pinterest.com/cleverandchic/
TUMBLR: https://cleverandchic.tumblr.com/
CONTENT:
0:00 INTRODUCTION
1:24 - IDENTITY VS IDENTITY DIFFUSION
2:44 - CLUELESS VS 90S FASHION
3:55 - ARCHETYPAL TAKE TO TREND
4:22 - COSTUME DESIGNER'S VIEW & INFLUENCES
6:08 - CONSUMER BEHAVIORS
6:40 - CHER & DIONNE STYLE ANALYSIS
8:59 - SOCIAL GROUP INFLUENCE
9:46 - ONESELF VS SOCIAL IDENTITY
10:13 - THE LOOK OF AN IN-GROUP
11:15 - CLOTHING & SOCIAL PSYCHOLOGY
12:54 - MAKEOVERS: NEGATIVE EXAMPLE
14:54 - MAKEOVERS: POSITIVE EXAMPLE
15:45 - THE IMPACT OF CLUELESS
16:49 - CONCLUSION
Music:
Inspirational Background Music - Kenneth Sound Music
SOURCES:
Trends that Clueless Predicted- https://www.vogue.com/article/....summer-fashion-trend
When Clothing Style Influences Cognitive Style Quote- https://www.psychologicalscien....ce.org/news/minds-bu
Costume designer Mona May on creating iconic fashions for Clueless- https://www.youtube.com/watch?v=YzLhoq5N9sI
Social Identity Theory- https://www.acrwebsite.org/vol....umes/8240/volumes/v2
Theories of Socialization - https://courses.lumenlearning.com/boundless-sociology/chapter/theories-of-socialization/#:~:text=The%20looking%2Dglass%20self%20is,and%20the%20perceptions%20of%20others.&text=People%20shape%20themselves%20based%20on,other%20people's%20opinion%20on%20themselves.
When Clothing Style Influences Cognitive Style- https://www.psychologicalscien....ce.org/news/minds-bu
Copyright Disclaimer under section 107 of the Copyright Act of 1976, allowance is made for “fair use” for purposes such as criticism, comment, news reporting, teaching, scholarship, education and research. All the videos, sources of information, songs, images, and graphics used in the video belong to their respective owners and this channel does not claim any right over them.
For all business and sponsorship inquiries, please reach out to contact@cleverandchic.com